Coaches Have to Decide: Will They Control the Sales Process, or Will Recruits?

It's either the buyer or the seller who controls the timeline and the decision.

At the end of the day, this is the question that should be the philosophical priority for every coach and his or her staff to define:

Are we going to set the timeline and the agenda for a prospect to reach their decision? Or, are we going to let them take the lead and wait for them to decide when they’ll announce their decision?

At the core of it all, you…