Don't Tell Them What You Have, Tell Them How You're Better

Sometimes, with new recruits, coaches have a misplaced focus in their conversations

“Dan, simple question: If you told me to focus on one thing as I start recruiting this next class, what would it be?

I feel like I’m not doing everything I should be, and want to make sure this next class is a good one (because I need it to be!)”

That was a question I got last week from a newer Division I coach, and it matters because the answer I gave h…