Impressing Your Recruit by Cutting Out the Crap

It's time to start simplifying your recruiting language

After you’ve cut out all the crap and fluff from your messaging, you may not have too much to say about your program. 

That’s the fear for a lot of coaches when we talk about how to make an impression through what you send to your recruits.

Cutting out the crap is good! 

Now look, there’s time for your impressive list of all the reasons they would want to …

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