Making the Case That What You're Offering is Good Enough for Top Caliber Recruits

The way they make buying decisions is the same way we make buying decisions.

Got this very good question from a Division III coach today. It gets asked a lot, and I want to make sure coaches at every level understand how to approach it:

So, a couple of things I always try to remind coaches of when these types of situations arise (and they do at every level, in every sport):

• It’s vitally important for you to remember that your recr…