Honey Badgers are some tough, relentless animals.
That’s why we’ve made this daily communication with you, our college coach followers, an homage to this fearsome creature. A honey badger embodies everything we want a modern college recruiter to be.
(If you need some background on just how determined these little beasts are, this world-famous internet video should do the trick).
What we give you in this forum is the guts to have a can-do attitude when it comes to recruiting. Specifically, we want you to control the process. Honey Badgers control their process, from start to finish, and we want you to do the same thing. Coaches have more control than they think, and we’ll be teaching you how to harness that power.
Honey Badgers also do a great job at executing their plan…which often means they (literally) execute their prey. For you as a coach, that means being relentless. Smart, making judgement calls along the way, but relentless nonetheless.
So when you’re a part of this Honey Badger community, you’re signing on to the idea that recruiting is one of the most important (if not the most important) things that you do. That means you bring that attitude, and make sure you execute a plan.
Just like the relentless Honey Badger.