Why Old Fashioned Is Better With Top Recruits
Don't get lazy with your upper-tier recruits when it comes to communication
New data from our massive study of 2020 incoming prospects recruited to college programs signals something interesting:
For the best of that group - the upper-tier prospects recruited by multiple programs - we found that nearly 8 out of 10 times, they were drawn to the program that took some more ‘traditional’ steps in recruiting them:
Sent the prospects …
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