Why Your Prospect Is Making Unconscious Recruiting Decisions - and What to Do About It
It's an important factor in recruiting that most coaches have no clue about.
Over the years, I’ve found that the primary thinking of a lot college coaches when it comes to getting prospects interested in their program could be described as a simple three-step process:
• Throw everything we can at them as soon as possible.
• They focus on one or two big selling points for our school or program.
• Those big selling points compel the …
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