Your Job: Uncover the 'No'

Yes, recruiting involves selling. But it also should focus on realistic outcomes

Throughout the recruiting process, your job should be to find out who isn’t interested.

That doesn’t mean that once you do discover who isn’t interested you should stop recruiting them. Not at all. Especially if it’s at the start of the process.

But if you know they aren’t showing signs of interest at the start, or they’re showing signs through the proces…