Your Recruiting 'Elevator Question'
Not your elevator pitch, but your elevator question. This is a great concept, Coach
An absolutely great question today from marketing guru Seth Godin, with relevant application for coaches right now. Read the short article, and then read my comments afterwards below:
No one ever bought anything on an elevator. The elevator pitch isn’t about selling your idea, because a metaphorical elevator is a lousy place to make a pitch.
When you feel…
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