How to Communicate Your Recruiting Decision Timeline
Simple, but effective. And challenging to do.
In that last post, we talked about the effectiveness of establishing a recruiting timeline with your prospect.
But how should you do that?
Here’s the 11-step process we’ve seen work best for the coaches we work with:
Reach a decision with you and your staff as to when you, as coaches, want to see the recruiting process wrapped-up.
If that date for a typical incoming class is, for example, February 28th, the terminology you would want to use with your prospect for that date is “late February, early March”. (Stop using arbitrary dates…i’ll explain why in just a second).
Communicate that decision date to your prospect as early in the recruiting process as possible. In the first few conversations with them, certainly. In effect, you’re setting up a verbal contract with your prospect. That’s really all a timeline is, Coach…a soft mutual agreement as to how things will transpire during this process.
Don’t use the terminology, “your deadline is” or “I need your decision by”. When you do, you immediately (and probably unknowingly) set this whole process as a
